Mirela Xhota

ChatGPT said:

Mirela Xhota is an experienced business leader and mentor with over 18 years of expertise in business development, account management, and customer relationship excellence. She currently serves as the Go-to-Market (GTM) Lead at InTruth Technologies, where she is responsible for driving the commercial strategy and execution of their AI-powered Emotion Language Model (ELM). This technology aims to revolutionise emotional health by providing biometric-based, real-time data on emotional well-being. In her role, Mirela works closely with leadership to define market positioning, pricing, and sales enablement strategies to ensure the technology's market success.

Mirela’s career has spanned various industries including business intelligence, SaaS, Agentic AI technologies, publishing, media, legal, and financial services. She has collaborated with government agencies, financial institutions, universities, multinational corporations, and startups across global markets. Additionally, she is actively involved as an advisor for Dialectica and Guidepoint, two leading firms in the B2B information services space.

Mirela is also an investor in Brolly and a mentor at LaunchPad Academy, where she supports emerging founders in the SaaS, NaaS, and AI sectors. She has held notable positions such as Sales Director at Decidr, a company focused on agentic AI technology, and previously worked with Freshworks and QuickFee, leading sales and strategic partnerships in the Australia and New Zealand markets.

Her educational background includes a Master’s in International Business from Brunel University, and she is committed to promoting sustainable procurement practices, having served as an ambassador for the Sustainable Procurement Pledge. Mirela’s multifaceted experience, combined with her passion for driving change and innovation, makes her a key figure in both business and technology development across various industries.