Simon Philip Rost
Simon Philip Rost is a senior marketing and strategy leader with more than 19 years of international experience across healthcare, consulting, and global business operations. He is currently the Chief Marketing and Strategy Officer at GE HealthCare, where he leads the Enterprise Imaging and AI portfolio. His role focuses on digital health,artificial intelligence, commercial strategy, and global marketing. He is also recognised as a LinkedIn Top Voice for his insights into marketing, leadership, andAI in healthcare.
Simon has built deep expertise in marketing, sales, strategy consulting, and general management. He has worked with large multinational companies, small and medium enterprises, and private equity firms. His work includes brand structure design, go-to-market strategies, sales force effectiveness, commercial excellence, product launches, commercial due diligence, customer acquisition plans, and new business model development. He has strong experience in CRM implementation, global programme management, and strategic planning.
At GE HealthCare, Simon has held several leadership roles over more than 13 years. These include Marketing Director for EMEA, Head of Global Commercial Excellence, Senior Manager for Technology Partnerships, and Regional Leader for the Commercial Leadership Programme in the DACH region. He has led complex hospital projects, managed large technology portfolios, introduced pay-per-use business models, and advised senior leadership teams at regional and European levels.
Before GE, Simon worked as a management consultant at Daemon Quest, now part of Deloitte, where he led consulting teams and delivered projects across healthcare, banking, retail, and FMCG sectors. He began his career in financial services at Sparkasse Emsland.
Simon is also active in education and industry leadership. He is a Visiting Lecturer at the University of St. Gallen, Visiting Faculty at UCL Global Business School for Health, Adjunct Faculty at IE Business School, and Chair of HIMSS Corporate Members Europe. He holds an International MBA from IE Business School and NYU Stern, a Master’s degree from ESCP Europe, and a Bachelor’s degree in International Business Management. He has lived and worked in Germany, the US, the UK, India, France, and Spain, and speaks three languages fluently.
