Natalie Franke

Natalie Franke is an author, entrepreneur, and executive leader recognized for her advocacy within the independent business sector. [1] She currently serves as the Head of Marketing at Flodesk, where she supports a global community of nearly 100,000 small business owners. [1][2] Franke is the co-founder of the Rising Tide Society, a professional organization built on the principle of community over competition that was later acquired by HoneyBook. A USA Today bestselling author, she has published works including Built to Belong and Gutsy, which explore themes of human connection and professional courage. [1][3] Her career began in wedding photography, a field she pursued after graduating from the University of Pennsylvania with a degree in Visual Studies focused on neuroscience and psychology. Franke also hosts the Independent Business Podcast and has been featured in major outlets such as Forbes and the New York Times. She frequently speaks on entrepreneurship and community building, drawing from her personal experiences overcoming significant health and life challenges. [1][4]